Dealerships across the country have never had this much difficulty maintaining inventory levels than they are right now.
Based on the conversations I’ve had with 75 different dealerships in the past year alone, I can imagine that your dealership is probably dealing with extremely low inventory too.
Wouldn’t it be nice to buy an extra 5-20 cars per month for an average of 54% less than what you can buy from the auction while making more gross than auction cars?
AND have the local community deliver these opportunities to your front steps to have the exclusive opportunity to buy them before your competition can?
NOW, YOU CAN WITH FOUNTAIN FORWARD’S STOCK YOUR LOT PROGRAM.
Ross Dionisi, General Manager at Hiley Subaru and Hiley GMC of Fort Worth has been running the Stock Your Lot campaign at his stores for the second half of 2021 and is thrilled about the results.
“This is one of the most successful campaigns I’ve EVER run to buy cars.”
– Ross Dionisi
WHAT IS STOCK YOUR LOT?
The microchip shortage has brought new inventory levels to historic lows. On top of that, record used vehicle prices and high competition at auctions have made buying reasonably priced used vehicles harder than ever before.
As dealerships across the country struggle to sell new vehicles, trade-ins from new car sales that were once previously there can’t continue to be relied upon as the inventory source they once were.
In order to maintain inventory levels and sales volume, dealers must find a new way to acquire inventory – one that doesn’t require fighting every other new and used dealership buyer at the auction for the same overpriced used inventory.
Fountain Forward’s Stock Your Lot program is a new, proven way for dealerships to acquire inventory off the streets from their local community using Facebook advertising.
With Fountain Forward’s “Stock Your Lot” program, you can start acquiring vehicles from your local community within 24 hours.
Seriously. Within 24 hours of launching the campaign…
- Winnie CDJR purchased their first vehicle.
- Macdonald Motors CDJR purchased their first vehicle.
- Hiley Mazda of Fort Worth purchased their first vehicle.
CONSISTENT OPPORTUNITIES TO BUY VEHICLES
Dealerships that are running the Stock Your Lot program are acquiring reasonably priced inventory at a fraction of the cost they would from auctions.
- Macdonald Motors cost per acquisition: $102.87.
- Hiley Mazda of Fort Worth cost per acquisition: $234.77.
Ross Dionisi at Hiley GMC has had roughly 1-2 appointments to look at a vehicle each day since turning on the program.
INCREASE IN SALES
While the Stock Your Lot campaign’s primary goal is acquiring inventory, the campaign is also generating purchase intent and driving additional sales at our dealerships.
- Winnie Dodge sold over 10 vehicles attributed to the Stock Your Lot campaign in the first month running Stock Your Lot.
With new inventory levels predicted to stay at critically low levels throughout 2022, dealership’s need to find a new way to maintain inventory levels. And they can’t wait.
Your dealership can start buying cars off the street within 24 hours with Fountain Forward’s Stock Your Lot.
Click the button below to learn more!