Scaffidi Motors
Stevens Point, WI
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Total Sales Increased
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Total Lead Increased
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Total Gross Increased
SITUATION
Scaffidi is located in a small town of 26,000 people in Stevens Point, WI. The dealership was fearful of overspending on advertising and wanted to work through their budget.
STEPS WE TOOK
Evaluated and eliminated costly vendors to reduce Scaffidi’s advertising budget by 32%.
Fountain Forward created a digital marketing strategy that generated record lead volume, increased sales, and profit.
RESULTS
Total sales increased by 14% – 90 units
Total Gross increased by 43%
Internet leads increased by 20%
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