
Maximize car sales by empowering your sales teams with essential knowledge, tools, and strategies.

Fountain Forward University is designed to educate sales teams and empower them with the tools and strategies they need to convert inbound opportunities into sales.

It starts with a simple 4 STEP PROCESS
SOLUTION
Fountain Forward is putting an end to the disconnect.
Fountain Forward’s Automotive Accelerator drives the customers right to the dealership’s digital “front door” through what we call CORE leads.
Partnering with Alan Ram, Fountain Forward University will help your dealership convert those customers into the showroom.
PROBLEM
The sales staff is disconnected with the ads that are driving the opportunities they are handling.
Salespeople end up losing control of the conversation and handling leads inefficiently.
They need help converting leads INTO showroom visits. That’s why we’ve partnered with Alan Ram Proactive Training Solutions.
- Is your team using the proper follow-up frequency? Are they using the correct language?
- Are they using the correct language?
- Are they setting and confirming enough appointments?

Fountain Forward University Deliverables

Access to a full online Learning Management System with an assessment after each module for your entire sales team.

30-minute live & interactive training webinars 2x per month.
Focused on monthly training and objection handling.

2 secret shops of your dealership per month.
Includes a detailed coaching report of each secret shop and every follow-up attempt.
Your sales team will get amazing benefits
Increased Appointment Set, Confirmed, & Show Rates
Monthly Secret Shops
Bi-Monthly Trainings


Maximize your dealership's opportunities
Equip your sales teams with the knowledge and strategies they need to succeed.